Monetize Your Magic

Your brilliance should not be trapped inside one way of GENERATING REVENUE

Interior designers are a perfect example of clients who have FAR more ways to monetize than they tend to be successfully accessing.

A talented designer may have spent decades developing an extraordinary eye, trusted relationships, recognizable taste and a body of work people would happily learn from, shop from or experience in entirely new ways. Yet the business may still earn almost exclusively through full-service projects.

The expertise is abundant. The ways to purchase it are unnecessarily limited.

There may be opportunities for virtual design, advisory services, affiliate collections, licensed concepts, digital products, private consulting, signature experiences, ecommerce or a carefully curated subscription. The answer is not to bolt seven random revenue streams onto an already busy business. The answer is to uncover the one or two opportunities that feel natural, valuable and beautifully aligned with the life you want.

Monetization should not become another elaborate way to exhaust yourself.

It should turn more of what you already know, see and do brilliantly into assets that can work beyond your immediate presence.